Words, as simple as they are, can be extremely powerful and compelling in their effects. Not only can they be a medium to materialize our ideas and lend an expression to our deepest thoughts, they also help us reach out, connect and form a bond with people across the world. Copywriting is the art of using written content as an advertising and promotional tool. It proves even more potent if the copy is in a local language.
A well-written copy, translated to connect with regional and local audiences, can prove highly effective in the marketing efforts of any brand - sculpting out the difference between a successful and a failed campaign.
GMI is a leading web solutions and digital marketing agency operating in the UAE, Middle East and India. We have been partnering with major businesses in these regions for the past 24 Years, helping them implement both global and local online promotional campaigns that deliver wide-ranging business success.
We have a highly experienced and capable digital content team that takes great pains to gain insights into the unique purchasing trends of your customers and design campaigns targeted at them.
All great campaigns start off with great copy. While attractive design and interface can entertain and engage an audience, it is your copy that carries your message and ideas to effectively inspire them to act. Well-written, engaging copy is the backbone of any advertising campaign.
The need for translation in websites targeted at international customers is corroborated by the fact more than 70% of the world’s population doesn't speak English.
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