Mind mapping as a way to visualize and express ideas has been around since the ancient Greeks and remains as useful as ever. The applications for mind maps are endless, from brainstorming and conceptualization to planning and presentations, but here are some uses specific to digital marketing.

If you’re new to digital marketing, you would have come across the term web analytics for sure. In this article we’re going to explain web analytics and what it means to your website – often the foundation structure of your digital marketing ecosystem.

The more we embrace digital technologies and modern means of communication in our lives, the more “sedentary” becomes a definition of our lifestyle. The human body was never built to be seated for long hours at a stretch. Our modern office culture of continuous sitting has affected our health in the form of a whole […]