Before learn how we can design and build effective sales pages, it’s important to understand what exactly a sales page is. A sales page is a webpage that is created for the sole purpose of selling a product. It could be your landing page, your home page or any page that tries to convert your […]
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From its humble beginnings to becoming the world’s most influential social media platform, Facebook has seen phenomenal growth in 16 years, attracting 2.6 billion monthly users from across the world. In fact, the story of its inception had even inspired Hollywood filmmakers to make an Oscar-winning biopic of Mark Zuckerberg called “The Social Network”, one […]
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Google announced that moving your website from HTTP to HTTPS would give a small boost to your rankings. It is vital that you understand the difference between HTTP and HTTPS before you decide on your move.
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What is Conversion Rate Optimization? Conversion rate optimization (CRO) is the systematic process of optimizing your site or landing page experience based on website visitor behaviour to increase the percentage of visitors to a website that converts into customers. The CRO process involves understanding how users journey through your site, what actions they take, and what’s […]
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This is a brief history of the Google Analytics Javascript Tracking Code from 2005 to 2021. Read on to find out how the Javascript code changed from urchin.js, ga.js, dc.js, and finally to gtag.js According to w3techs data, as of May 2021, 55% of all websites around the world use Google Analytics. We can understand its importance by looking […]
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No other company likes digging deep into its pockets and spending dollars on acquiring new companies as Google does. Google has acquired all kinds of companies, from robots, gaming, mapping companies to security agencies, artificial intelligence, facial recognition to self-driven cars; the list is quite endless.
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